Vijay’s birthday celebrations
By Behindwoods News Bureau.
Apart from the usual birthday celebrations of Vijay fan clubs, the Ilayathalapathy’ s birthday this year on June 22, 2007 is planned to be celebrated in a grandeur manner by Vijay TV. As part of the birthday bash, Vijay TV has planned for a publicity vehicle adorned with life size cutouts of the star, performances of look-alikes and celebrity visits.
Vijay The vehicle – titled Vijay Rasigan Express – will travel across some of the major cities such as Chennai, Pondicherry, Trichy, and Coimbatore between June 14 and June 22, 2007. Besides, the channel is also organizing a host of programs to celebrate the star’s birthday ranging from SMS trivia contest to the name contest where a fan whose name or part of it is Vijay can grab prizes. That apart, numerous contests were planned and merchandises and goodies will be distributed to the fans. To add to the excitement, fans will be allowed to take snaps with the life size cutouts of the actor.
Plans include a signature campaign on a 1000 mt canvas wherein fellow stars sign wishing Vijay a happy birthday. Vijay TV plans to air the special program `Vijay Rasigan Express’ from June 14 at 10 p.m.
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